Score Every Call. Miss Nothing.
AI that listens to every call your team takes and scores it against your standards — script adherence, tone, sales performance, compliance. We configure the scoring criteria and connect your phone system. You get a dashboard with scores, coaching insights, and flagged calls.
What Is AI Call Scoring Software?
AI call scoring software listens to every call your team takes and scores it against your standards — script adherence, tone, sales performance, compliance, missed opportunities. Instead of a manager reviewing 1-5% of calls per agent, AI reviews 100%.
Automatdo is full call scoring software — dashboard, scoring engine, integrations. We give you two ways to get it set up: you handle setup yourself, or we handle setup for you. Most teams pick the second option, which gets you live in one to two weeks instead of three to four.
You're Coaching Your Team on 5% of the Picture
Manual QA means listening to a handful of calls per agent per week. The other 95%? Nobody hears them. Compliance violations go undetected. Sales opportunities get missed. Top performers go unrecognized. Your coaching is based on a sample so small it might not represent what's actually happening on your phones.
1-5% Call Coverage
Your QA team reviews a fraction of calls. That means compliance failures, missed upsells, and bad customer experiences are slipping through every day — and you don't know about them until a customer complains.
Per Call Review
Listening to the recording, filling out the scorecard, writing coaching notes, delivering feedback. For one call. Multiply that by hundreds of agents and thousands of calls per month.
Per Manual QA Review
The fully loaded cost of having a human QA analyst listen to, score, and document a single call. At 200+ locations, that math breaks fast.
Same Call, Different Scores
Three reviewers listen to the same call and give three different scores. Without AI standardization, your QA data is opinions — not insights.
We Handle the Scoring. You Handle Your Business.
Tell us what a good call sounds like at your company. We configure the AI, connect it to your phones, and deliver a dashboard that shows you exactly what's happening — across every agent, every location, every call.
100% Call Coverage
Every call gets scored against your criteria. Not a random sample. Not 5%. All of them. The calls you'd never have time to listen to — those are the ones where problems hide.
Your Scoring Criteria, Not Ours
We build the scoring rubric around what matters to your business. Greeting protocol, required disclosures, upsell attempts, compliance checkpoints, cancellation handling — whatever you need scored, we configure it.
Script & Keyword Tracking
AI detects whether agents hit required talking points, used the right phrasing, and followed your call flow. You see exactly where they deviated — and on which calls.
Tone & Sentiment Detection
Know when a customer is frustrated before it becomes a complaint. Know when an agent is rushed before it becomes a bad review. AI reads the emotional signals humans miss at scale.
Coaching That Writes Itself
Every call generates specific coaching insights — not generic advice. "On call #48271, the agent greeted well but missed the premium tier mention at 2:14." Your managers get actionable notes, not data dumps.
Automatic Red Flags
Calls that fail compliance, score below your thresholds, or contain concerning language get flagged instantly. Your team reviews what matters — not everything.
We Set It Up. You Read the Reports.
We Connect to Your Phones
We integrate with your existing call recording — whether that's Twilio, RingCentral, Five9, or something else. No hardware changes. No IT project. No disruption to your team's workflow.
We Build Your Scoring Criteria
You tell us what a great call sounds like at your company. We translate that into an AI scoring rubric — greeting standards, compliance requirements, sales steps, tone expectations — and calibrate it against your real calls until it's accurate.
You Get a Dashboard
Every call is transcribed, scored, and analyzed automatically. You open your dashboard and see: agent scores, location trends, coaching opportunities, flagged calls, and performance over time. No setup. No training. Just answers.
2 Million Calls Scored. Here's What That Looks Like.
Two Setup Options: You or Us
Same software, two ways to get started. Most call scoring tools force you into one mode. We don't.
You Set It Up
- You sign up and learn the platform
- You build your scorecards
- You connect your phone system
- You calibrate the AI against your calls
- You tune scoring accuracy over time
- You manage dashboards and reports
- Lower monthly cost, more time from your team
We Set It Up
- You tell us what a good call sounds like
- We build your scorecards from your actual calls
- We connect to your phone system
- We calibrate the AI before it goes live
- We tune scoring accuracy ongoing
- We deliver a dashboard ready to use
- Higher monthly cost, near-zero time from your team
Call Scoring Built for Your Industry
Scoring a gym membership inquiry isn't the same as scoring a service dispatch call. We configure scoring criteria specific to how your industry handles phones.
Fitness & Gym Franchises
Score membership inquiries, tour bookings, upsell attempts, and retention calls across every location.
Home Services
Score service booking calls, emergency handling, estimate follow-ups, and customer service across HVAC, plumbing, and electrical teams.
Multi-Location & Franchise
One dashboard, every location. Compare performance across sites, identify top and struggling locations, and standardize quality company-wide.
Contact Centers
Score agent performance on sales, support, and compliance calls. Automated coaching insights for every agent, every shift.
Send Us 10 Calls. We'll Score Them Free.
Want to see what AI call scoring looks like on your actual calls — not a demo with fake data? Send us 10 recorded calls from your team. We'll score them against your criteria and walk you through the results. No commitment. No software to install. No credit card.
Get Your Free Call AuditFrequently Asked Questions
How is this different from QA software like Observe.AI or Scorebuddy?
The software does the same things — scoring calls against your criteria, surfacing coaching insights, flagging compliance issues. The difference is the setup. Most QA platforms are self-serve only: you build the scorecards, connect your phone system, calibrate the AI, and tune criteria over time. With Automatdo, you can do that yourself, or we'll do all of it for you. Most customers pick the latter because the setup time savings — usually about two weeks of work — offset the cost difference.
How accurate is the AI scoring?
We calibrate the AI against your real calls before going live. That means we test the scoring rubric on actual calls from your team, compare the results to what your standards would dictate, and tune until it's accurate. We've scored over 2 million calls — the AI gets better with every one.
What phone systems do you integrate with?
We work with whatever you already use — Twilio, RingCentral, Five9, 8x8, Genesys, or any system that produces call recordings. We handle the integration. You don't need to change your phone setup.
How long does it take to get set up?
Most clients are live within one to two weeks. We handle all the setup — phone system connection, scoring criteria configuration, calibration against real calls, and dashboard delivery. Your team doesn't need to do anything except tell us what matters to them.
Can you score calls in languages other than English?
Yes. We support multiple languages and can score calls in Spanish, Mandarin, Portuguese, and many others. If your customers speak it, we can score it.
What does it cost?
Pricing depends on your call volume and number of locations. It's a fraction of what enterprise QA software costs — and it includes the setup, configuration, and ongoing management that you'd normally pay separately for (or do yourself). Contact us for a quote based on your specific needs.
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See it in action
Watch a live demo of our AI voice agents handling real calls.